New magazine introduced
More than a year in the making, J, the magazine of Jewish Pittsburgh living) is being mailed to nearly 13,000 Jewish homes throughout Greater Pittsburgh this week.
A creation of The Jewish Chronicle, J would not have been possible without the support of local Jewish leaders and businesses as well as the Jewish Federation of Greater Pittsburgh.
Response to our premier issue is overwhelmingly enthusiastic.
The first magazine of its kind in Pittsburgh, the 52-page, premier issue of J features articles on various aspects of Jewish living, from a profile of local Jewish anchorman Ken Rice to local caterers’ new takes on the classic Chanuka latke to local interfaith families’ strategies for celebrating the holidays. Rounding out the issue are stories on Regent Square, the arrival of Krav Maga (Israeli self-defense) classes to Pittsburgh, where to find Chinese food on Christmas Day, the Mitzva Day volunteer program, recipes from local restaurants and a Chanuka gift guide.
The creative staff behind J is editor Roberta Brody, art director Audrey Brown, writer Holly Rudoy and photographer Raviv Cohen. Brody, Brown and Rudoy are no strangers to Pittsburgh. All three are lifelong residents: Brody has been a Pittsburgh businesswoman for more than 20 years and has served key roles at the Federation.
Previously an art director with several local advertising agencies Brown now runs her own design consulting firm; and Rudoy is a well-known local writer who also has served on the Chronicle staff. Cohen is new to Pittsburgh, moving here after a successful career as a photographer in Washington, D.C.
The goal of J is to reach out to, and connect with, the diverse segments of the Greater Pittsburgh Jewish community. The best way to do this is by helping understand what it means to be Jewish, by celebrating everything that makes the Pittsburgh Jewish experience empowering, fulfilling and relevant.
J is not a “religious” publication according to the late Dr. Egon Mayer, a Hungarian Jewish immigrant, leading sociologist of American Jewry and a frequent contributor to the National Foundation for Jewish Culture, the path to Jewish identity and continuity lies through a “fourth door,” the general culture. And that is the path we are trying to travel with J.
Published four times a year, the next issue of J is scheduled for mid-February 2011 (to ensure you’re on the mailing list, send me your e-mail and home addresses). We welcome all comments, suggestions and questions, which can be sent to me at email@example.com or to The Jewish Chronicle offices at 5600 Baum Boulevard, Pittsburgh, PA 15206.